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Considering customer options

We identify a price that delivers the right margins
and is compelling for the customer.

Sales planning

Develop a pricing plan as part of the sales planning and implementation process
Outline the pricing required for creating joint development plans

Price promotion strategy

Develop the right approach to price promotions: length, depth and frequency
Identify where current price promotions can be reduced or used more effectively to gain trial

Customer propositions and communications for negotiations

Prepare accurate and compelling information so that you can negotiate prices with your customers

A key customer gets taken over

Help you decide what action to take

Understand the needs of the buyer and make sure your proposal covers all aspects of the price positioning, including the marketing plans.