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Considering customer options

We identify a price that delivers the right margins
and is compelling for the customer.

Sales planning

  • Develop a pricing plan as part of the sales planning and implementation process
  • Outline the pricing required for creating joint development plans

Price promotion strategy

  • Develop the right approach to price promotions: length, depth and frequency
  • Identify where current price promotions can be reduced or used more effectively to gain trial

Customer propositions and communications for negotiations

  • Prepare accurate and compelling information so that you can negotiate prices with your customers

A key customer gets taken over

  • Help you decide what action to take

Understand the needs of the buyer and make sure your proposal covers all aspects of the price positioning, including the marketing plans.